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New Product: 100% Makes a Special Delivery — With the new Jett Lawrence Donut Pack

SAN DIEGO, CA – November 15, 2022 – 100% is now delivering a fresh assortment of Jett Lawrence Donut goggles in a limited edition collectors box.

What began as a bet between Jett and his mechanic – that he could eat a donut on the podium if he won the Supercross in Las Vegas one night a few years back – created a connection between Jett and donuts that has lived on ever since.

The Jett Lawrence Donut Pack celebrates this connection with a race flavored assortment of six unique Accuri 2 donut goggles packed in a limited edition half-dozen donut box.

Available now at select retailers. 100% – the freshest and most flavored gear on the track. About 100%®:

100%, based in San Diego, California, is an independent premium sports brand with a focus in performance eyewear, technical apparel, and sports protection. 100% empowers the most demanding athletes with the performance technologies and gear they need to compete at the top of a wide variety of sports.

The roots of 100% date back to 1982 when the superstars of Motocross wore the original 100% logo as a badge of honor on their race gear and helmets. Today, 100% is inspiring a whole new generation of athletes in various disciplines of sport, and asking them the original tagline: “How much effort do you give?”

The 100% brand boasts an impressive roster of athletes including two-time 450 AMA Supercross champion Cooper Webb; seven-time Tour de France Green Jersey winner, and three-time road cycling World Champ, Peter Sagan; Olympic Gold Medalist, UCI cross-country mountain bike world, and European Champ Jolanda Neff; Five-time UCI downhill world champ Loïc Bruni; #1 ranked long-course Triathlete in the World, Gustav Iden; Olympic Gold Medalist and X-Games Champion snowboard superstar Zoi Sadowski-Synnott; Olympic Gold Medalist Freestyle Skier Nico Porteous; four-time Olympic Gold medaling biathlon sensation, Johannes Thingnes Boe; MLB All Star Atlanta Braves Ronald Acuña Jr.

Chris Pomeroy: 1989 Rookie-of-the-year and former nationally ranked pro racer who turned into a dirt oriented scribe
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